In March 2020, a report by the Australian Strategic Policy Institute (ASPI) suggested that at least 82 large global companies, including H&M, Nike and Apple, rely on supply chains with factories that employ forced labour from Xinjiang.[63] Many of the companies mentioned are members of the Better Cotton Initiative (BCI), a non-profit, multi-stakeholder governance programme launched in 2005 on the initiative of the World Wide Fund for Nature (WWF) to promote sustainability in cotton production.[64] The BCI responded in March by suspending its licensing and assurance activities in the region. Two months later, the group suspended all licensing for exports from Xinjiang.[65] Members consequently had to decide whether to follow the guidance and stop sourcing cotton from Xinjiang or leave the BCI. Most companies followed the guidance, with the notable exception of the Chinese brand Anta Sports, which left the BCI the following year.[66]