This document discusses Gino SA, a burner manufacturer, and its operations and distribution channels in China. It provides statistics on Gino's worldwide and China-specific sales and production in 1999. It also describes the burner market in China, Gino's distributors and customers in China, challenges faced, and strategies for the future. Key points are that Gino enlisted 3 distributors in China who sold over 12,000 burners total in 1999, but developing OEM customers directly could undermine distributors while boosting sales. The best solution may be negotiating lower prices for important customers like Feima Boiler through distributors to avoid upsetting the distribution relationship.Read less